Could you talk about the initial problem that motivated you to implement a DAM solution?Our desire was to restructure pictures from the Aéroport Nice Côte d’Azur to be able to organize it and make it accessible and usable to our employees and our suppliers. We wanted to be able to provide selectively all the illustrations resources we had, centralized in a single database where everything is stored and secure.
Is the photo collection from the airport Nice Côte d’Azur voluminous?Yes, we have an iconographic collection of over 90,000 photographs currently integrated in the database. Many shots operations were carried out over time by photographers, agencies, communications service to illustrate all airport activities in the communication leaflets, institutional publications for trades illustrations, promoting trade and services of the platform, parking, flight schedules, work, etc. Among the available illustrations, we have also all our communication tools (logo, graphic, press reviews, …) but also every event, big or small, the installation of a company, the arrival of the A380, the G20 where we had a few years ago prestigious aircraft … Beyond that, we also have many archival photographs depicting aerial views of the early century, the first airport hangars, …
It is a historically rich and complete collection that does not only concern the Aéropot de Nice.
Apart from the Aéroport de Nice, other sites are also concerned by the photo library?Yes, on the Côte d’Azur, the Cannes-Mandelieu Airports and the Gulf of Saint-Tropez that we manage also fuel the photo library with their illustrations. We have growth ambitions, particularly in private aviation, there is gradually international exposure to be taken into account. The photo library follows the evolution for each site and each of airport operations. This is what makes its interest and strength.
How was the photo library implemented?The project started in 2012 by a recovery of existing files because we already had at the time a photo library. This essentially allowed us to make file management, but the biggest part of the iconographic collection was not managed in this tool. With Keepeek, we moved to a higher level to establish a strong and coherent structuring of our collection. Thanks to the support we had from project and technical teams, the implementation took about 2-3 months. This time of work was necessary for us to develop a way of ranking relevant for our collection so that it could be strategic and understandable by users according to their needs.
Who are the users of Keepeek? What do they do with the tool?Internal users, who turn to the communication direction. This direction manages the airport image, they advise and respond to requests for services for trade shows or events when they need to prepare slides to present their services or projects. Internal communication also includes images selections from Keepeek in the intranet to directly reach all employees.
External users such as photographers commissioned by the Aéroport de Nice Côte d’Azur have also access to the photo library. During the reporting orders, they deposit their photos in Keepeek and qualify the keywords themselves to go faster. In this way, the potential of the application is best used to manage the access rights by the public concerned.
These uses will keep on changing and will multiply with the new responsive web portal Keepeek.