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Looking to optimize your merchandising operations and 3D planograms? Discover how the integration between Keepeek and Retail VR transforms the management of your multimedia content, thanks to a perfect synergy between productivity, consistency and performance.
Keepeek is the French leader in DAM. Retail VR offers immersive 3D solutions (AR, VR) for merchandising and planograms, such as Store Builder for the creation of store concepts and Planogram Studio , software for creating planograms.
By combining Keepeek and Retail VR, you benefit from complete automation of the distribution of your visuals and 3D files. This ensures omnichannel consistency and faster execution of your merchandising strategy.
Keepeek centralizes all your multimedia resources (images, videos, 3D files). You can then integrate them with a single click into Retail VR solutions to build your planograms and layout scenarios. This approach reduces the time spent searching for, validating and distributing your visuals by up to 30%. Errors due to out-of-date versions are reduced by 40%, thanks to automatic synchronization of updates in Keepeek.
3D files (GLB, OBJ, FBX, etc.) can be heavy, and therefore require a suitable storage solution. Keepeek offers a reliable infrastructure optimized to manage large volumes of 3D content. Thanks to its integration with Retail VR, each new file is instantly accessible in modeling and planogram tools. This eliminates the need for multiple manual round-trips, a source of delays and confusion.
By adopting Keepeek/Retail VR integration, you reduce the costs associated with merchandising errors and late rework. Some customers have reported savings of up to 20% on their POS design and production budgets. The time-to-market of your product sheets is significantly improved, with a 25% faster time-to-market. In this way, you reinforce your omnichannel strategy while gaining in competitiveness against the competition.
Category Managers use Retail VR to quickly test different shelf configurations. They validate the relevant media in Keepeek in real time, without fear of version errors. In just a few clicks, Trade Marketing teams can distribute consistent POS materials to all points of sale. Communication and E-commerce departments rely on immersive 3D visuals to guarantee a richer, more innovative customer experience.
The retail sector is not the only one to benefit from 3D technology. Professionals from fashion, industry and other sectors use 3D planograms to optimize their merchandising and reinforce their brand image. Retail VR solutions combined with Keepeek facilitate the design of virtual prototypes, while providing a single repository for all teams.
The result: greater agility and collaboration between creative, marketing and sales teams.
La Redoute devised a process for automating the feeding of its 3D product data sheets using Keepeek and Retail VR. The aim was to rapidly manage updates and ensure consistent distribution across all the company's sales channels.
This project demonstrated significant time savings and a reduction in data entry errors, enabling marketing teams to concentrate on creating value rather than searching for scattered files.
By combining the power of Keepeek DAM with Retail VR tools, you gain in productivity and visual consistency. Your multimedia content is centralized, structured and easily deployed across all your channels, from your e-commerce site to physical points of sale. You considerably reduce the risk of errors and offer your customers a better experience. What's more, you optimize your return on investment by adopting an agile, scalable solution.
Unleash the 3D potential of your multimedia content management with Keepeek and Retail VR! Move on to integration and discover the full potential of simplified, high-performance content management.
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