Dive into the world of Digital Asset Management (DAM) through Truffaut and Keepeek's feedback! ‍

Until 2022, Truffaut, France's leading garden center, managed its numerous product media manually. Thanks to the implementation of Keepeek DAM, Truffaut was able to optimize its e-commerce strategy by simplifying the collection, validation and distribution of its media.‍

On the occasion of the Tech for Retail 2023, Thomas Larzillière - CEO of Keepeek - had the pleasure of welcoming Youri Caillard - Head of Product Management at Truffaut - to lead a workshop dedicated to the benefits of DAM for e-commerce.

Time savings and productivity at the heart of Truffaut's e-commerce strategy

Reducing costs and time-to-market, speeding up creative processes, streamlining collaboration, reinforcing brand image... are these your objectives?

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Through the replay of our conference "How to boost your e-commerce strategy with Digital Asset Management", discover the concrete ROI of DAM for retailers:

• 3 weeks saved on product publication ;
• Anomalies detected at the start of the process ;
• Each product illustrated with at least 4 media;
• Automatic management of rights and contracts ;
• Autonomous agencies thanks to multi-criteria search engine.

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During this conference you'll discover how Keepeek DAM has simplified the collection, validation and distribution of Truffaut's media, boosting the company's e-commerce strategy. 

Youri Caillard and Thomas Larzillière take a look back over the past 14 years at how DAM has helped France's favorite retailer to reduce time-to-market, boost productivity, improve the user experience and control risks.

Discover the replay of the workshop "How to boost your e-commerce strategy with Digital Asset Management?"

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Are you wondering about the benefits of a DAM solution for your company? Book a personalized demo with our team!

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See also feedback from Bongéniea Swiss luxury brand, on the implementation of Akeneo PIM and Keepeek DAM with Keepeek.

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