Until 2022, Truffaut, France's leading garden center, managed its numerous product media manually. Thanks to the implementation of Keepeek DAM, Truffaut was able to optimize its e-commerce strategy by simplifying the collection, validation and distribution of its media.
On the occasion of the Tech for Retail 2023, Thomas Larzillière - CEO of Keepeek - had the pleasure of welcoming Youri Caillard - Head of Product Management at Truffaut - to lead a workshop dedicated to the benefits of DAM for e-commerce.
Reducing costs and time-to-market, speeding up creative processes, streamlining collaboration, reinforcing brand image... are these your objectives?
Through the replay of our conference "How to boost your e-commerce strategy with Digital Asset Management", discover the concrete ROI of DAM for retailers:
During this conference you'll discover how Keepeek DAM has simplified the collection, validation and distribution of Truffaut's media, boosting the company's e-commerce strategy.
Youri Caillard and Thomas Larzillière take a look back over the past 14 years at how DAM has helped France's favorite retailer to reduce time-to-market, boost productivity, improve the user experience and control risks.
Are you wondering about the benefits of a DAM solution for your company? Book a personalized demo with our team!
See also feedback from Bongéniea Swiss luxury brand, on the implementation of Akeneo PIM and Keepeek DAM with Keepeek.
EDF presents the redesign of its Media Center and explains how Keepeek helps it to better centralize, organize, and share its brand content. An approach focused on usage to improve media management and collaboration on a large scale.
The collaboration between Keepeek and Club Med has enabled the centralization of visual content management, thereby improving team efficiency, brand consistency, and global compliance. This model has become a strategic asset for the company.
